The brand managers are in general taught or geared up to promote consumer loyalty. The very foundation of enhancing brand equity is to promote consumer loyalty. David Ogilvy propagates consumer loyalty program to his clients. He is of the opinion that the return on investment on retaining existing customer is 10 times more than a new customer. What an Idea Sirjee..........the fundamentals never change.

reltoK is back, better and with more features... reltoK has moved from being a book to a playground .. so shall we get talking and not just talking!

For the benefit of those who are new to reltoK.

What is reltoK?
reltok is a social network to express views, opinions and critique on marketing. We allow users to freely view all the content available, discuss, network and upload content. there is no restriction whatsoever on what you may choose to do. Go ahead, make your opinion count. We assure you that your idea would reach to the masses unfiltered, uncensored, fresh and raw. Just remember we don't compete with savitabhabhi or Nancy Friday!

Why the name reltok?

Its a story we'll share only on continuous pestering! Mail us on vinni@reltok.com or amit@reltok.com

Why Register?
Can you use any good site without registering? Here is what you miss out on by not registering